Can a ride be cleaner, safer and still fairly priced? Suha Al Buraym, regional financial controller at Jeeny, on how disciplined finance and practical technology help a Saudi ride hailing app compete with bigger brands.

From FMCG and retail finance to mobility operations, Suha explains how raw trip data becomes daily reports, why naming an owner for each metric keeps teams accountable, and how EV adoption under Vision 2030 can mean healthier driver income and a better rider experience.

In this episode

• Finance leadership in ride hailing
• Turning trip data into daily decisions
• Hiring for curiosity and real problem solving
• EVs, Vision 2030 and fair pricing
• Smart cities and readiness for autonomous features

سهى البريم من جيني تتحدث عن القيادة المالية وتطبيقات التنقل والسيارات الكهربائية ورؤية 2030.

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